With MyInsights you can ask questions to participants in the right moment: when & where they actually form an opinion. They can post photos, text, videos or audio fragments and vote in a poll topic. You do not need an Internet connection to use MyInsights. MyInsights can be rebranded, if you want your own app in the app store(s).
MyInsights is used for all kinds of qualitative projects: in-home, product tests, shopper research, etc.
Participants can post text messages, photos, videos and audio fragments, based on the settings of a topic.
GPS & BEACONS
When participants place a post in the app, their location is automatically saved along with their post.
Send push notifications to one or more participants to keep them active.
Start analyzing the discussion with tags, word clouds and by filtering on participants.
SEGMENTS & FILTERING
It is possible to create different segments within MyInsights and filter on participant(s) in the app.
On the online platform you can download different reports (per participant, topic, segment, etc). We also offer ‘tagging’ of words, to help with the analysis and you can create a word cloud, based on the words used in the discussion.
SPEED UP ANALYSIS
Use 'tags' to speed up analysis. You can create a list of tags and already allocate posts to a certain tag, while the project runs.
You can create wordclouds, based on the most used words in a discussion. It's possible to exclude words from the wordcloud.
SEE RESULTS ON A MAP
You can see where participants have been when they have posted something in the app.